RELATIONSHIP BETWEEN TRADE CREDIT AND FINANCIAL PERFORMANCE OF SUPERMARKETS IN KENYA: EVIDENCE FROM MACHAKOS COUNTY

The general objective of this study was to establish the relationship between trade credit and financial performance supermarkets in Kenya. Secondary data used study. A descriptive approach used. regression variables undertaken using Statistical Package for Social Sciences (SPSS), version 23. This elaborated on possible two variables. Conclusions were then made from correlations recommendations given improvement. determined that constructs namely: receivables payables jointly significantly related Machakos County. a construct, influenced return assets (ROA) According study, ROA It concluded form findings generally is critical antecedent further constructs, including ROA. means policy making institutions ought pay keen attention dynamics recommended order have proper policy-practice nexus, various stakeholders retail industry regulatory bodies, owners suppliers develop systems processes would trigger sector development. could be through robust collaboration makers practitioners. Specifically, academics should models can by management practitioners enhance growth their firms. Key Words: Trade Receivables, Payables, Return Assets, Supermarket Performance CITATION: Kombo, G. M., & Sang, W. K., Muriithi, D. (2023). Relationship Kenya: Evidence Strategic Journal Business Change Management, 10 (1), 162 – 178.